Matthew Sandra

Questionable Calls: How to Spot a Digital Marketing Consultant Giving Misguided Tips

Getting poor results from your digital marketing consultation? This guide covers 5 warning signs of bad consultants along with smart tactics to qualify experts beforehand. A clueless digital marketing consultant dispenses vague pep talks or flashy vanity metrics over tangible impact. In the process, they waste budgets and erode trust in online channel viability. But…

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“Shouldn’t I Have Received This By Now?”: How to Reassure Customers Waiting on Late Deliveries

You sell a customer an item with confirmed delivery by Friday. It’s now Monday, their package is stuck in transit limbo, and they urgently want answers. This guide covers proven techniques for soothing anxious customers awaiting overdue deliveries. Regardless of courier woes beyond your control, customers rely on you to provide transparency around late shipments…

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Deeper Insights with Microsoft Synapse Analytics

Microsoft Synapse Analytics provides a unified analytics service that spans data warehousing, data lakes, and business intelligence.  With Synapse, you can rapidly query vast datasets and build machine learning models to power data-driven decisions. The Need for Unified Analytics Traditionally, analytics required stitching together separate systems for data warehousing, data lakes, and BI. This led…

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